Companies always try to make us think they've now got the next best thing as part of their product, and this seems especially noticeable when it comes to disposable diapers. This podcast looks at the patent wars of the eighties and nineties between Procter & Gamble and Kimberly Clark over Pampers and Huggies. It would have been nice had the episode explained why the court ruled the way it did, but it's still an interesting listen.
Indeed, nothing provokes the earnestness or the, I think, fascination of diapers. We all wore them and they force us to confront an aspect of being human most of us (though, granted, society's attitudes have changed a lot in the last couple decades) don't want to talk about. There's a reason they didn't do "The Instant Camera Wars" or "The Sewing Machine Wars."
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