Sunday, June 22, 2025

HUGGIES LITTLE MOVERS HUGGFIT 360

So Huggies has brought back its pants-style diaper after discontinuing Slip-ons a few years ago. 


That's what I thought they were going to do. With Pampers Cruisers 360 doing well, they didn't really have a choice.


Besides, due to the growing population of immigrants from countries where diapers haven't traditionally been used or where children are in them a lot shorter, it just made sense to continue manufacturing a diaper that could be pulled up and down. 


Better to retail it in the style of the brand they already marketed for mobile babies as Pampers does than to sell them as a separate diaper like before. 

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